Published in New Approaches in the Research on the Crown of Aragon

Keywords: Alphonsus V the Magnanimous, Badges, Crown of Aragon, Late Middle Ages, Slogans.

Alfonso V the Magnanimous, King of Aragon (1416-1458), due to his linking to the Neapolitan throne and his role in the European policy of the Quattrocento, built a speech of his image to represent himself to his contemporaries and to the posterity. His purpose was to prove his legitimacy as heir to Naples, to appear to his contemporaries as the new princeps sponsored by the Italian Humanism and to remain in memory like a virtuous Caesar. This speech was composed of numerous and varied pieces ranging from the field of numismatics to Sigillography passing through the tilework or epigraphy, to name a few, and among which stand out from those containing motes and symbols denoting some specific qualities of the sovereign. Therefore, the aim of this article is to analyze the use made by the king of this slogans and badges and to restore their chronological and symbolic place in the political and cultural program designed by the Magnanimous.